--- title: "Paid media" description: "Paid media from Genero, a marketing agency: Google Ads, paid social, ChatGPT ads and influencer marketing, planned, bought and optimised every month." url: "https://generogrowth.com/growth-marketing-services/paid-media/" language: "en-GB" modified: "2026-11-12T17:52:52+00:00" --- Paid Media # Paid media Reach the right people in search, social feeds, AI chats and creators’ channels. We plan, buy and improve your ads every month, and design the creatives too. Book a meeting ## Why paid media with us? - **Start from an audit:** We look at your accounts first, then build a plan for each channel based on what we find. - **Strategy and creative together:** Our media buyers and designers plan the content together, so every ad fits its format. - **Better every month:** We test ads, check quality and move budget to what works, month after month. - **One team, many channels:** Google, Microsoft, Meta, TikTok, LinkedIn, Pinterest, ChatGPT and creators, planned as one. ## What you get Pick one channel or combine several. Each starts with a plan and runs on a monthly cycle. ### Google Ads and paid search Audit, plan, campaign setup and ongoing media buying in Google Ads, with Microsoft Ads as an option. Google Ads has its own page. ### Paid social Media buying on Meta, TikTok, LinkedIn and Pinterest, from strategy to pixel and catalogue upkeep. Paid social has its own page. ### ChatGPT ads Sponsored placements below answers in ChatGPT. We check if the channel fits you, plan the campaign and guide your setup. ### Influencer marketing We write the brief, find the creators and handle the collaboration. You approve the content before it goes live. ### Ad creatives Unique ads designed for each format, and the same idea reworked for other platforms and placements. ### Market & communication framework Your value proposition, core messages, target groups, content funnel and content calendar, in one framework. ## How we work ### 1. Audit & plan We review your ad accounts, document what we find and write a plan with tactics and timelines. ### 2. Setup We set up campaigns, tracking pixels and product feeds so every channel is ready to measure. ### 3. Monthly cycle We optimise, test new ads, move budget, report and plan the next content with you. Ready to start your growth journey? ## Let’s talk about your ads Tell us where you advertise today and what you want to reach. We will tell you how we would approach it. Book a meeting ### Please take a minute to fill in your details. We will get back to you to book a meeting where we: - Go through your goals and the channels you use today. - Discuss which channels fit your audience. - Suggest where to start, often with an audit of your accounts. - No commitment or obligation to use our services. "\*" indicates required fields **Form** (fill it in on [the web page](https://generogrowth.com/growth-marketing-services/paid-media/)). Fields: - Name\* - First - Last - Email\* - Company - Phone number - Company turnover - Most of my business can be categorised as... - Company website\* - Newsletter - Yes, send me marketing tips, tricks and news from Genero. You can unsubscribe at any time. ## Frequently asked questions **Which channels do you buy media in?** Google Ads and Microsoft Ads in search, Meta, TikTok, LinkedIn and Pinterest in social, and ads in ChatGPT. We also run influencer campaigns. **Do you also design the ads?** Yes. We design unique ads for each format, such as shorts and feed ads, and rework the same idea for other platforms and placements. **Who sees ads in ChatGPT?** Only users on the Free and Go plans, and never under-18 accounts. The ad is clearly labelled and shows **below** the answer, never inside it. **Can you boost influencer posts?** Yes. We usually recommend boosting influencer posts as ads to grow their reach and engagement. **Can I start with one channel?** Yes. An audit of one account, such as Google Ads or Meta, is a common place to start. 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