---
title: "Publications & own media"
description: "Publications from Genero, a marketing agency: customer magazines, print content and podcast series, from concept and editing to layout and recording."
url: "https://generogrowth.com/growth-marketing-services/publications-own-media/"
language: "en-GB"
modified: "2026-11-12T17:52:36+00:00"
---

Content & Creative

# Publications & own media

Your own magazine, articles or podcast. We plan, write, design and produce them, so you can talk to your audience on your own terms.

Book a meeting

## Why your own media?

- **Your channel, your topics:** A magazine or podcast lets you talk about the themes that matter to your business, at length.
- **One team from idea to print:** Concept, writing, layout and production come from one content agency team.
- **A format that lasts:** A clear concept and templates keep every issue and episode consistent.
- **Content that travels:** Podcast recordings become video and short clips for social media.

## What you get

Print and audio, planned and produced for you.

### Magazine concept

The concept and look of your magazine, with layout templates and a creator’s guide if you want to make it in-house.

### Layout and editing

Image selection, layout, cover, headings and captions, with two feedback rounds and print-ready files.

### Articles and print content

Profiles, trend and how-to articles, short columns, advertorials, ghostwritten articles and infographics.

### Podcast concept

Format, themes, target audience and guest profiles, agreed in a workshop with you.

### Podcast production

Episode planning, guest booking, studio recording, editing, sound design and an original jingle.

### Video and activation

4K video of your podcast, promo clips for social, and help with launch and follow-up.

## How we work

### 1. Concept

We plan the format, themes and look with you in a workshop.

### 2. Content

We write the articles, book interviews and guests, and plan each issue or episode.

### 3. Production

We lay out the magazine and prepare it for print, or record and edit the episodes, ready to publish.

Thinking of a magazine or podcast?

## Let’s plan your publication

Tell us who you want to reach. We will suggest the right format.

Book a meeting

### Please take a minute to fill in your details.

We will get back to you to book a meeting where we:

- Go through your audience and the themes you want to own.
- Discuss whether print, podcast or both suit you.
- Suggest a scope that fits your business.
- No commitment or obligation to use our services.

"\*" indicates required fields

**Form** (fill it in on [the web page](https://generogrowth.com/growth-marketing-services/publications-own-media/)). Fields:

- Name\*
- First
- Last
- Email\*
- Company
- Phone number
- Company turnover
- Most of my business can be categorised as...
- Company website\*
- Newsletter
- Yes, send me marketing tips, tricks and news from Genero. You can unsubscribe at any time.

## Frequently asked questions

**Can we make the magazine ourselves later?**

Yes. We can make layout templates and a creator’s guide so your team can continue in-house.

**Do you write all the articles?**

We can. Some articles are written from background material, larger ones such as profiles are based on interviews. You and the interviewees approve the text.

**Can the podcast be on video too?**

Yes. We record in 4K and deliver a full-length video for YouTube and Spotify, plus short promo clips for each episode.

**Do you help us find guests and a host?**

Yes. We recommend guest profiles and handle booking. In our widest package we also find and coordinate a host.

**Can you help publish and promote the podcast?**

Yes. We can support publishing, run social media launches, follow reach and suggest improvements at the end of the season.

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