---
title: "Content marketing"
url: "https://generogrowth.com/service/content-marketing/"
language: "en-GB"
translations: {"fi":"https://generogrowth.com/fi/service/content-marketing/md/","sv-SE":"https://generogrowth.com/sv/service/content-marketing/md/"}
---

# Content marketing

31 results.

- [Holmasto](https://generogrowth.com/case/holmasto_joulu/): We revamped vintage jewellery retailer Holmasto’s social media advertising: bold red imagery, video and a braver tone of voice bring the stories behind the…
- [How content and growth marketing increased Valio Aimo brand awareness and boosted sales](https://generogrowth.com/case/how-content-and-growth-marketing-increased-valio-aimo-brand-awareness-and-boosted-sales/): In 2021, Valio embarked on a new wholesale chapter by acquiring Heinon Tukku Oy, leading to the launch of Valio Aimo® as its dedicated wholesale division.
- [Long-term brand work, distinctive campaigns and increasing organic traffic](https://generogrowth.com/case/long-term-brand-work-distinctive-campaigns-and-increasing-organic-traffic/): Maitokolmio, an experienced milk processor from Ostrobothnia, sought to elevate its market presence.
- [What is Alko like today? A unique concept and online service for meaningful communication](https://generogrowth.com/case/what-is-alko-like-today-a-unique-concept-and-online-service-for-meaningful-communication/): Alko presented us with an exceptional challenge: how to communicate the benefits of the traditional Finnish alcohol sales system in a way that would appeal to…
- [54% more lipstick – Beauty campaign for K-Citymarket strengthened the brand and increased cosmetics sales](https://generogrowth.com/case/beauty-campaign-for-k-citymarket-strengthened-the-brand-and-increased-cosmetics-sales/): Genero has been a content partner of K-ryhmä (K-group) since 2006. We devise concepts and produce content in various forms for the group's many store chains…
- [Creating a pioneering recipe experience with delicious content and intuitive design](https://generogrowth.com/case/snellman-website/): The new Genero-built snellman.fi pioneers an innovate new format for online recipes that truly meets the needs of the modern user.
- [4 websites. 3 target groups. 3520 post-it-notes. 1 happy customer.](https://generogrowth.com/case/wise-professionals-websites/): How do you develop websites for a company with companies within the company? Do you compromise? Absolutely not, you make each and every brand blossom under the…
- [Avain&Koti content is part of a good resident experience](https://generogrowth.com/case/avainkoti-content-is-part-of-a-good-resident-experience/): Genero has been a partner of Avain Yhtiöt for resident communications and customer content for three years now.
- [10x more leads, millions in revenue, and an acquisition](https://generogrowth.com/case/nooga-growth-story/): During our partnership, Nooga has grown from zero to over 4M€ in revenue, established a national presence, and been acquired by the market leader Accountor…
- [Hartwall stimulates its customers’ businesses with fresh content](https://generogrowth.com/case/hartwall-stimulates-its-customers-businesses-with-fresh-content/): Something new, something old! We redesigned Hartwall's B2B customer magazine with an evolutionary approach: lightly updating content that was already working…
- [Street art versus top magazine design & content – five observations from my New York trip](https://generogrowth.com/street-art-versus-top-magazine-design-content-five-observations-from-my-new-york-trip/): On her recent trip to New York, art director Roosa Hyrske picked up some trendy things and vibes. The same trends were present also in the awarded magazines…
- [Challenging topics into easy-to-read factual stories](https://generogrowth.com/case/challenging-topics-into-easy-to-read-factual-stories/): Producer responsibility obligations - dry content topics? Not at all. For Rinki Oy, we re-conceptualised challenging BtoB content into easy-to-understand and…
- [Insightful videos take a peek behind the scenes of the magazine media](https://generogrowth.com/case/insightful-videos-take-a-peek-behind-the-scenes-of-the-magazine-media/): Genero produces a series of content for Aikakausmedia that is suitable for multiple channels: the web, social media and YouTube.
- [Building the fastest growing restaurant chain in Finland](https://generogrowth.com/case/friends-brgrs-the-fastest-growing-restaurant-chain-in-finland/): From day one, we’ve had the joy of supporting Friends & Brgrs in becoming the fastest growing restaurant chain in Finland.
- [Iconic advertising – Mr. Panini lives!](https://generogrowth.com/case/iconic-advertising-mr-panini-lives/): Creative strategy and advertising concept brought the iconic Mr. Panini alive!
- [Telma magazine boldly renewed](https://generogrowth.com/case/telma-magazine-boldly-renewed/): Telma is a magazine for the development of working life, published by the Finnish Work Environment Fund and The Centre for Occupational Safety.
- [Genero adds new flavor to Valio’s B2B content](https://generogrowth.com/case/genero-adds-new-flavor-to-valios-b2b-content/): Genero creates content for the printed magazines and marketing communications that Valio uses to connect with its B2B target groups.
- [Genero and producer organizations inspire kids to become recycling superheroes](https://generogrowth.com/case/genero-and-producer-organizations-inspire-kids-to-become-recycling-superheroes/): Kierrätyksen sankarit (Heroes of Recycling) started 3 years ago as a 60-page workbook for kids to learn about recycling in a fun and easy way.
- [Significant increase in sales after multichannel campaign with legendary Urpo Martikainen](https://generogrowth.com/case/the-sales-of-skands-electric-gomoto-4-3-increased-significantly-after-multichannel-campaign-with-urpo-martikainen/): With the newscaster legend Urpo Martikainen, we helped greatly boost Skand’s electric goMoto 4.3 sales.
- [Financially inspiring content for OP Group on how to lead a good life](https://generogrowth.com/case/op-group-genero-financially-focused-content-on-how-to-lead-a-good-life/): As a content partner for OP Financial Group, Genero regularly creates and develops content for the group’s customers.
- [Digital multichannel campaign strengthened Tiivi’s market position](https://generogrowth.com/case/digital-multichannel-campaign-strengthened-tiivis-market-position/): This brand awareness campaign resulted in record number of website visits which turned into record number of leads for Tiivi – truly showing who's who in the…
- [New brand films turned traffic into results for Pihla](https://generogrowth.com/case/new-brand-films-turned-traffic-into-results-for-pihla/): Pihla's brand film put Finland's favorite window brand at the top of everyone's mind, resulting in all-time high of offer requests and a record number of…
- [Weekendbee](https://generogrowth.com/case/weekendbee/): The love for sports had a splashing start for the responsible sports and outdoor clothing online store, resulting in a new sporty concept and an international…
- [Reaching 30M impressions for Interbrands with playful and fast-paced marketing](https://generogrowth.com/case/interbrands/): Fun social media campaign resulted in over 30 million impressions and 120k clicks for Interbrands, noticeably boosting sales and brand awareness.
- [Football Association of Finland – engaging content and renewed Result Service](https://generogrowth.com/case/football-association-of-finland-engaging-content-and-renewed-result-service/): Genero desinged a brand new Result Service, which gained praise from football enthusiasts. That together with an inspiring new content plan helps Palloliitto…
- [Renewing Alko’s customer and staff content concepts to match their new brand strategy](https://generogrowth.com/case/renewing-alkos-customer-and-staff-content-concepts-to-match-its-new-brand-strategy/): In autumn 2020, Genero started as the content creation partner of Alko. Together, we redesigned Alko’s customer and staff content to match their updated brand…
- [Content marketing for Helsinki Marketing](https://generogrowth.com/case/content-marketing-for-helsinki-marketing/): How we made Helsinki the city you want to move to!
- [Website development for Mutti lead to 590% increase in organic traffic](https://generogrowth.com/case/website-development-mutti/): We were chosen as Mutti’s website development partner to build the world’s biggest website for tomato recipes.
- [Increasing annual website visits from 40k to 3.5M for Snellman](https://generogrowth.com/case/increasing-online-presence-for-snellman/): How we have become Snellman’s trusted growth marketing partner by increasing online presence throughout a successful 10-year collaboration.
- [Engaging marketing increased Mr. Panini’s sales by 20 %](https://generogrowth.com/case/engaging-marketing-mr-panini/): How we used engaging marketing to turn fans into product developers and increase sales by 20%.
- [Launch campaign for Snellman’s Kunnon Pekoni increased market share to 15%](https://generogrowth.com/case/launch-campaign-for-snellmans-kunnon-pekoni/): With a well-executed launch campaign, we shook the entire domestic product segment in Finland and brought the sizzle back into a commodity product.