Blog

Why Your Brand is the Only SEO Strategy That Survives AI

Rasmus Östman Genero

The FMCG Growth Challenge and Why Measurement Matters

Robotics, industrial tech and the future of manufacturing in Europe

Bootstrapping from zero to 13,5M€ in revenue

Through Judge’s Eyes 

A new era for Genero by joining forces with Spiltan-backed Collaboration Art

E-commerce in 2026: what it takes to win

Lessons learned from 140+ startup investments

Lessons learned from IPO and 125M€ VC fund

Building a 10 billion SEK business in technical installation

Why ROI misleads, funnels fail, and what world-class CMOs do differently