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Genero Stockholm celebrates 2 years At the beginning of 2020 Genero took the first step to take over the world by starting up a business in Stockholm, Sweden. At the same time a small virus also had serious plans to conquer the planet. Even so, it felt natural to take the step over the Baltic Sea.
Key benefits of marketing automation Marketing automation is the use of a cross-channel software platform to consolidate, create, and automate a variety of related marketing initiatives. Let’s explore marketing automation in more detail, and the key benefits it can offer your business.
Copywriter’s Advice: Five Tips for Doing Interviews Interviewing interesting people is Johanna Hägg's favorite part of her job as a Copywriter. Today she shares her five best tips for conducting great interviews!
Eating with our Eyes First: 5 Trends in Food Photography Art Director Roosa Hyrske shares five hot trends in food photography!
Journalist turned over a new leaf and became a copywriter When I left behind the life of a journalist to become a Copywriter, I knew absolutely nothing about search engine optimization. It opened a whole new world for me, and Google was my tour guide. In my new profession no one asked me what and how I want to write, but instead I was instructed by people called Growth Hackers on how to write search engine optimized articles.
Developer Robert Bokori: “At Genero I’m treated as an employee, but have all the freedom of a freelancer” Rober Bokori works with Genero as a freelance WordPress Developer from Hungary. Freelancing offers him the opportunity to be fully part of his team while still enjoying the freedom of being his own boss.
Freelancers: Tayla supports her team from the Southern Hemisphere Tayla joined Genero as a Freelancer in April 2022. The South African addition to our Stockholm team lights up each meeting with her endless drive and positive personality. She’s a priceless addition to the crew, helping Genero’s clients grow as a talented Storyteller and Growth Hacker.
Josua’s helping build the best DTC marketing team in Europe Josua’s career started as a trainee at Genero in 2013. The following years he spent learning around the world and building his own marketing agency, Rho+One. Now, almost a decade later, he’s back where it all began at Genero, this time helping build the best direct-to-consumer marketing team in Europe!
Behind the Scenes: A-lehdet Kuvatoimitus Photographer and Filmmaker Antti Raatikainen makes ambitious visions come to life.
Genero’s People Strategy: Building a Culture of Learning and Development Regardless of how work eventually changes after the pandemic, competence management is ever more important.
Genero strengthens its focus on e-commerce – acquires growth agency Rho+One Genero has signed an agreement to acquire Rho+One, a growth marketing agency specialised in e-commerce.