Journalist turned over a new leaf and became a copywriter

When I left behind the life of a journalist to become a Copywriter, I knew absolutely nothing about search engine optimization. It opened a whole new world for me, and Google was my tour guide. In my new profession no one asked me what and how I want to write, but instead I was instructed by people called Growth Hackers on how to write search engine optimized articles.

Developer Robert Bokori: “At Genero I’m treated as an employee, but have all the freedom of a freelancer”

Rober Bokori works with Genero as a freelance WordPress Developer from Hungary. Freelancing offers him the opportunity to be fully part of his team while still enjoying the freedom of being his own boss.

Freelancers: Tayla supports her team from the Southern Hemisphere

Tayla joined Genero as a Freelancer in April 2022. The South African addition to our Stockholm team lights up each meeting with her endless drive and positive personality. She’s a priceless addition to the crew, helping Genero’s clients grow as a talented Storyteller and Growth Hacker.

Josua’s helping build the best DTC marketing team in Europe

Josua’s career started as a trainee at Genero in 2013. The following years he spent learning around the world and building his own marketing agency, Rho+One. Now, almost a decade later, he’s back where it all began at Genero, this time helping build the best direct-to-consumer marketing team in Europe!

Behind the Scenes: A-lehdet Kuvatoimitus

Photographer and Filmmaker Antti Raatikainen makes ambitious visions come to life.