More effective B2B content production with AI
Our B2B experts identify what makes your business interesting.
AI tools help us produce quality content faster and more intelligently. Combining human expertise with automation delivers the best possible results and makes your marketing budget go further.
Three smart ways to accelerate growth with AI
Researcher
AI makes the groundwork easier by gathering relevant information and summarising it in a way your customers can easily understand.
The same technology supports SEO: we quickly find relevant content around your most important keywords.
Idea generator
AI helps generate ideas, suggesting new angles and variations on ads that perform well.
The best results come from having a clear content strategy.
Translator
Many B2B companies operate across several markets.
AI tools let us translate content into different languages quickly and cost-effectively.
Every translation is still checked by an expert before publication to maintain high quality.
Content for every stage of the customer journey
What does your customer need to know right now to move towards a purchase decision?
Breaking the customer journey into stages makes it easier to plan content that resonates with your audience and creates real value for your business.
AWARENESS
Focus on standing out
Help the right customers find you and understand why your products and services are right for them.
Clear, insightful content that is engaging and easy to read.
For example:
- Brand advertising
- SEO articles
- Landing pages that convert
CONSIDERATION
Show what your business can do
Content that convinces.
At this stage, your customer wants to know why you are the best choice.
Show them with facts, examples and a compelling story.
For example:
- Customer stories
- Whitepapers
- Expert interviews
DECISION
Build confidence in the decision
Content that removes doubts and makes the decision easy.
Now is the time to show how easy it is to start working with you and why you are the best choice.
For example:
- Calculators
- Getting started guides
- Free consultation
Good planning is half the work
“AI-generated content can be surprisingly good when it is based on a well-considered prompt.
Jonathan Björkskog, Growth Marketing Director
When the foundations are right, it is easy to create content that feels right for your B2B business.
We build that framework together with your experts, supported by AI.”
Want to see what generates leads?
Download our practical guide, “74 conversion points and why they work”
- See how B2B companies create value at every stage of the buying journey, from first contact to closing the deal.
- Bonus: Identify your biggest opportunities with our B2B conversion checklist.
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Human expertise and AI efficiency
Our experts ensure quality, while AI makes the work more efficient.
Here is how we work faster and more intelligently with AI:
Researcher
- Expert interviews
- Research and background material
- Competitor analysis
- Identifying opportunities for improvement
SEO analysis
- Keyword analysis
- Trend monitoring and analysis
- Competitor mapping
- Identifying content gaps
A framework for content production
- Content strategy
- Buyer personas
- Customer journey
- Brand voice and style
Content plan
- Themes
- Channels
- Execution
Choose the right content package for your business
We design every content package to support your business goals.
What do you want your content to achieve?
Increase brand awareness
Make your business an attractive workplace for the right talent
Increase sales
Share knowledge and insights with your followers
Make your sustainability work visible
Examples of content packages
Small
1 downloadable resource, product page, landing page or B2B calculator
or 2 customer stories or longer SEO articles
5 ads for the content
€2,320
Medium
1 downloadable resource, product page, landing page or B2B calculator
2 customer stories or longer SEO articles
10 ads for the content
€3,080
SAVE €340
Large
2 downloadable resources, product or landing pages, or B2B calculators
3 customer stories or longer SEO articles
5 shorter SEO articles or pages
15 ads for the content
€5,710
SAVE €1,010
Keep up. Let’s get moving!
AI alone is not enough for B2B companies that want relevant messages for clearly defined audiences.
Let’s build a content strategy together, interview your experts and use AI to create quality content faster and more intelligently.
Leave your contact details and our expert will get in touch to discuss how we can help your business succeed.
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